SEO report of homehardwaredirect.co.uk

Home Hardware Direct - For all your Household, DIY, Garden & ...

www.homehardwaredirect.co.uk/

Home Hardware Direct - thousands of products for your home & garden available to buy online or collect in-store. Choose from our extensive range of ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.homehardwaredirect.co.uk/

Character length : 29

Title
Home Hardware Direct - For all your Household, DIY, Garden & Outdoor needs
Description
Home Hardware Direct - thousands of products for your home & garden available to buy online or collect in-store. Choose from our extensive range of products for Household, DIY, Garden and Outdoor...
Keywords (meta keywords)
household, diy, gardening, outdoor, electrical, heating, hand tools, power tools, hardware, fasteners, spares & accessories, information, advice

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Checking the robots.txt file
There is robots.txt file.
https://homehardwaredirect.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/
  • /trackback/
  • /xmlrpc.php
  • /feed/


 Social

Social Engagement

Linkedin2

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Home Hardware Direct - For all your Household, DIY, Garden & Outdoor needs

Character length : 78

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 23%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
4419000
Heading structure in the source code
  • <H3> Your shopping basket is empty.
  • <H3> From £3.99
  • <H1> Garden Lighting
  • <H2> Enjoy your garden for longer with our range of solar lighting.
  • <H3> Prices from £49.99
  • <H1> Lawn Mowers
  • <H2> Spring has arrived!   View our selection of lawnmowers at amazing prices!
  • <H3> Prices From £18.99
  • <H1> Edge and Trim...
  • <H2> Give your garden a clean look this spring with our choice of trimmers.      See Our Range
  • <H3> See our range of outdoor seating
  • <H1> Outdoor Living
  • <H2> View our range of garden seating and chairs.
  • <H3> Flymo Chevron 32 + MiniTrim
  • <H3> Bird Food & Feeders
  • <H3> Shed and Fence Preserver
  • <H3> Hozelock 15m(49ft) Hose & Wall Reel
  • <H3> 4 Person Picnic Basket
  • <H3> Hozelock 7900 Pressure Washer
  • <H3> Flymo Easicut 460 Hedgetrimmer
  • <H3> Bakeware
  • <H3> 30m Minky Retractable Clothes Line
  • <H3>  New Arrivals
  • <H3>  Store Locator
  • <H3>  View Catalogue
  • <H3>  Become a Member
  • <H3> Quick links
Word cloud
  • view15
  • garden7
  • range7
  • price7
  • hardware6
  • home5
  • outdoor4
  • basket4
  • now4
  • store4
  • new3
  • account3
  • sign3
  • amazing3
  • prices3
  • hose3
  • see3
  • help3
  • hozelock3
  • locator3
  • seating2
  • flymo2
  • bakeware2
  • easy2
  • line2
  • catalogue2
  • direct2
  • bird2
  • retractable2
  • food2
  • reel2
  • preserver2
  • wall2
  • picnic2
  • fence2
  • washer2
  • pressure2
  • shed2
  • spring2
  • feeders2
  • blog2
  • lighting2
  • info2
  • products2
  • offers2
Keyword matrix
wordtitledescriptionsheading
view
garden
range
price
hardware
home
Two Word cloud
  • our range3
  • with our3
  • our price3
  • view our3
  • see our2
  • bird food2
Three Word cloud
  • view now prices2
  • see our range2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 14 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
2.30
Flesch Reading Ease
85.90
Coleman Liau Index
10.10
Automated Readability Index (ARI)
1.50
Dale–Chall Readability
4.50
SMOG Index
7.20
Spache Readibility
5.00
Number of letters
1878
Number of words
426
Number of sentences
99
Average words per sentences
4
Number of syllables
587
Syllables in words
612
Average syllables in words
1.38
Number of words in first three syllables
46
Percentage of word / syllables
10.80
Words not in Dale-Chall easy-word list
115
Words not in Spache easy-word list
106

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Detected applications
DreamWeaverEditors
Google AnalyticsAnalytics
ModernizrJavaScript Frameworks
OWL CarouselWidgets
jQueryJavaScript Frameworks
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 1.3 seconds have passed until the page started to load.
Loading time
2,024 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
45
Number of source domains
7
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.homehardwaredirect.co.uk/.. /jquery.min.js
  • http://www.homehardwaredirect.co.uk/.. /packery.pkgd.min.js
  • http://www.homehardwaredirect.co.uk/.. /imagesloaded.min.js
  • http://www.homehardwaredirect.co.uk/.. /Modernizr2.7.1.js
  • http://www.homehardwaredirect.co.uk/.. /infieldlabel.min.js
  • http://www.homehardwaredirect.co.uk/.. /sidr.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/cycle2.js
  • http://www.homehardwaredirect.co.uk/.. /cycle2.swipe.min.js
List of render blocking css files
  • http://www.homehardwaredirect.co.uk/css/_normalize.css
  • http://www.homehardwaredirect.co.uk/css/_layout.css
  • http://www.homehardwaredirect.co.uk/Menu/mobileslider.css
  • http://www.homehardwaredirect.co.uk/Menu/menu.css
  • http://www.homehardwaredirect.co.uk/css/owl.carousel.css
  • http://www.homehardwaredirect.co.uk/css/home.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/Jquery/1.10.2/jquery.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/packery.pkgd.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/imagesloaded.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/Modernizr/Modernizr2.7.1.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/InFieldLabels/infieldlabel.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/sidr/sidr.min.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/cycle2.js
  • http://www.homehardwaredirect.co.uk/ScriptLibrary/cdn/cycle2.swipe.min.js
File size of all javascript files combined
232.05KB
Javascript minifying
You can save 490B (37% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.homehardwaredirect.co.uk/css/_normalize.css
  • http://www.homehardwaredirect.co.uk/css/_layout.css
  • http://www.homehardwaredirect.co.uk/Menu/mobileslider.css
  • http://www.homehardwaredirect.co.uk/Menu/menu.css
  • http://www.homehardwaredirect.co.uk/css/owl.carousel.css
  • http://www.homehardwaredirect.co.uk/css/home.css
File size of all css files combined
63.11KB
CSS minifying
You can save 3.3KB (26% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
19.95KB
Gzip compression
Error! By using Gzip you can save 13.4KB (68% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
37
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.googleadservices.com/pagead/conversion.js60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
700.57KB
Image optimisation
You can save 59.8KB (18% compression) by optimising the images below:

 Links

We found a total of 54 different links.
Internal links: 50
External links: 4

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
212.227.22.158
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : View our Range of Wheeled Rotary Mowers, ( 0px from top )
  • H2 : Prices From£49.99, ( 0px from top )
  • H3 : Cordless GLC3630L20 36V Li-Ion Strimmer®, ( 0px from top )
  • H1 : B&D 36v Cordless Strimmer, ( 0px from top )
  • H2 : RRP £189.99Our Price £119.99, ( 0px from top )
  • H3 : Great for garden storage - can be used for seating., ( 0px from top )
  • H1 : Strata GN220 Garden Storage Box 300ltr, ( 0px from top )
  • H2 : Our Price£29.99, ( 0px from top )
  • H3 : Change instantly from battery 1 to battery 2, ( 0px from top )
  • H1 : Black & Decker Dual Volt Mower, ( 0px from top )
  • H2 : RRP £470.00Web Special £370.00, ( 0px from top )
  • H3 : Flymo and Black & Decker Cordless Tools, ( 0px from top )
  • H1 : Leave cords and cables behind..., ( 0px from top )
  • H2 : Go Cordless This SpringPrices from £29.99, ( 0px from top )
  • H3 : Your shopping basket is empty., ( 78.796875px from top )
  • H1 : Bosch/Flymo Electric and Battery Mowers, ( 286.609375px from top )
  • H3 : Karcher KWP3 Advanced Pressure Washer, ( 826px from top )
  • H3 : Bosch Steam Generator, ( 1010px from top )
  • H3 : Black & Decker 35cm CS1835 Electric Chainsaw, ( 1154px from top )
  • H3 : Black & Decker Pole Hedge Trimmer 18v Li-on, ( 1318px from top )

 Typos

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